Areas of Expertise

Brand Development: Brand architecture, implementation and maintenance
What do you think your company’s brand stands for? Now, what do employees and your clients think of your brand? Is your message getting across? Does your target audience know who you are and how you are different from your competitors? A strong brand will help you stand out in a crowded marketplace. Momentum partners with you to establish goals, understand your objectives, and build your brand initiatives from the inside out.

Marketing & Sales Strategy Development: Strategy-driven marketing plans that deliver results
You have your goals for the year in front of you – now how do you reach them? Momentum will help you to define initial strategies to set your goals in motion. You will not receive a marketing-plan-in-a-can from Momentum. Whether company-wide or product specific, Momentum will develop strategic marketing and communications solutions reflecting your business needs and your clients’ wants.

Direct Selling Tools: Effective and streamlined sales collateral to fully support your sales team and their selling style
Arm your sales staff with the tools they need to deliver the sales you want. Whether through print, online or multimedia presentations, Momentum can help you build sales momentum by reviewing your sales process and message, Momentum will identify your sales team’s efforts.

Print Communications: Impactful brochures, targeted letter campaigns, newsletters, postcards and more
First impressions matter. At Momentum, we know that print communications are a good opportunity to get in front of a large audience and we want to make sure your image and message comes through loud and clear. With creative writing, concept development and design, Momentum will deliver a piece you’ll be proud to hand deliver.

Online Communications: Powerful web sites, engaging html and FLASH e-mails, and online newsletters
Your target audience is surfing the web. Are they finding you? Does your site fulfill their needs? Are you taking advantage of the most cost effective way to reach your clients? At Momentum, we realize your next client is just one click away. Experienced in the latest technology and creative e-marketing solutions, Momentum can build an e-marketing campaign that will reinforce your brand, differentiate you from your competitions and help you communicate with your clients on a regular basis.

Public Relations: Insightful media plan development, editorial placement and monitoring
Public relations is not just a good press release. It is a medium to spread your brand and increase awareness. To achieve your public relations goals, Momentum will work with you to develop a media plan targeting the publications your clients read. With Momentum’s knowledge of local and national media outlets, we can take that press release much farther and pitch larger cover and features to your desired press outlets.

Advertising and Media Placement: Attention-getting ad creative, media placement and tracking
Are you running an ad or a campaign? Do your clients comment that they saw your ad recently? Momentum can help you design attention-getting ad creative and then develop an ad plan that accomplishes the reach and frequency you need to saturate your audience base.